Certified Apartment Leasing Professional (CALP) PLUS

Featuring the Legendary, Toni Blake!


Tuesday, February 4, 2025
at
9:00 AM (MST)
to Thursday, February 6, 2025 at 4:00 PM (MST)
Category: Credentials

UNLOCK YOUR POTENTIAL BY EARNING YOUR CALP!

Join us for an intensive 3-day training event featuring renowned industry expert and national speaker, Toni Blake. Elevate your leasing skills, enhance your career, and network with the best in the business. Don’t miss this exclusive opportunity to learn from an industry legend and take your professional journey to new heights. Secure your spot today!

CALP training helps you lease apartments, satisfy your residents and increase your resident retention.

Key Leasing Performance Indicators Addressed in CALP:
  • Using Technology to Generate Traffic
  • Reputation Monitoring and Management
  • Relationship-Building while Shopping the Competition
  • Application of Fair Housing Laws
  • Managing Objections
  • Managing the Move-In Process
  • Work with the Team to Manage Resident Issues and Maintenance Requests
  • Building Relationships with Residents and a Sense of Community
  • Conducting a Market Survey and Drawing Conclusions
  • And More!

Toni Blake 

Leasing Legend, Industry Keynote Speaker and Comedienne 

Toni is a popular industry keynote speaker and comedienne. Her enthusiastic presentation style is unique, with “laugh while you learn” education and comedy. After three decades of touring multifamily housing, she continues to be the premier choice. Toni Blake won top selection in the 2020 Multifamily Insiders Choice Award for her Wednesday Webinar.

Toni is passionate about being an agent of positive change in our world and inspires people to be great human beings! 

CREDENTIAL PRICING

  • $575 | Early Bird Pricing 
  • $700 | General Admission
  • $975 | Non-member Pricing

*Does not qualify for Class Pass


Agenda

Tuesday, February 4, 2025

  • Bringing in New Residents
  • Marketing and Maintaining Your Community

Wednesday, February 5, 2025

  • Relevant Laws and How to Apply Them
  • The Sales Process and Building Relationships 

Thursday, February 6, 2025

  • Why Your Competition Matters
  • Effectively Meeting the Needs of Residents

For More Information:

 Apartment Association of Metro Denver Logo Greenwood Village, Colorado
United States
303.329.3300