As we have all witnessed over the last year, life as we know it can change in an instant. Last April, not a day went by that we weren't being inundated with a barrage of bad news and challenges we were facing in our communities and companies. Even to this day, when we read the news and face the... Continue Reading
Eight Key Practices to Set Both Parties Up for Success Continue Reading
A good multifamily professional knows that resident retention is key to the success of the community and bottom line. Retaining residents is just as important, if not more so, than getting new ones. Reducing resident turnover doesn’t only make financial sense, but it can also lead to... Continue Reading
Being inundated with leads? Here’s a look at how marketing automation for multifamily properties can help in popular markets like the Denver area. The Greater Denver area leads the nation in population and rental growth as the local market continues to prosper. With such high renter... Continue Reading
For many communities, the biggest value-add for leasing up is the resort-style swimming pool, on-site fitness center, Starbucks coffee bar, and community events — all of which must be postponed or shutdown due to the COVID-19 outbreak.While it’s an uncertain time in the multifamily... Continue Reading
These days, we’re all spending a little bit more time at home, a little less time socializing, and a lot more time distracted by what’s happening in our world. Navigating any crisis, including the COVID-19 pandemic, is challenging when we’re used to building a connected... Continue Reading
There are two types of work from home people right now: the ones who work from home regularly and the ones who are having to do it out of emergency necessity. Those who work from home regularly will give you advice like this (and I can say that because in a quick Google search, these all came up... Continue Reading
“The grass is greener over there” - We have all thought it once or twice; maybe it was about someone we were dating, our jobs, our cars or maybe we have done it with our own apartments. This can make life difficult for those of us responsible for getting current residents to... Continue Reading
Question I’m a regional vice president experiencing more difficulty holding onto key team members. The economy is returning and offering more external opportunities; in and out of our industry. I believe that people are leaving important team assignments that will lead to promotions. What... Continue Reading
We’ve all heard, “You never get a second chance to make a first impression.” You are perceived as likeable or unlikeable by others in mere seconds. A positive first impression is very important in the multifamily industry- our customers, current and future, judge us by our curb... Continue Reading
