AAMD is the 6th largest apartment association in the country - representing nearly 2,475 Member organizations, and nearly 1,500 communities with over 245,000 apartment units. Amongst our membership is nearly 600 supplier partners with over 300 different areas of expertise and countless products... Continue Reading
Mentorship is something that I think needs to be better explained. A mentor is anybody that you usually have a relationship with who has seen success or is a little further on in their career or life than you are. They’re somebody that you want to get that wisdom from so that you can apply... Continue Reading
Sitting outside of a property right now. Been out cold calling and anybody that does this sort of work knows what it's like when you get shut down a lot. You have that day kind of, call it a “No” day. Right? You get nowhere. You’re not talking to anybody. Nobody's giving you the... Continue Reading
Let's discuss organic growth or word of mouth marketing. It is the cheapest, sometimes the easiest, sometimes the hardest way to market your business and I would personally say the most impactful. You will develop a reputation in any industry that you’re working in. Whenever you have a good... Continue Reading
One of the biggest issues that I tend to see with a lot of sales reps is a lack of follow up and even follow through if you want to call it that. We’ll get out, we’ll meet the customer, we’ll make a relationship, we’ll find out what they need, we’ll put a bid... Continue Reading
FAST FACTS With Janelle Born & Raised: I was born in Aberdeen, South Dakota and raised on a farm near the small town of Stratford, SD Education Background: Associates degree in Hospitality Management Family / Pets: Married for 34 years, two adult sons. Favorite Food / Drink / Restaurant:... Continue Reading
Have you ever walked into an office or worked in an environment with somebody who is just an absolute pessimist? They are negative about everything. Any input they give is why something won't work or why something is a bad idea. But, they never come up with a reason why something could work. Now... Continue Reading
Apartment operators spend thousands of dollars and thousands of hours training their onsite leasing professionals. Faced with the new (temporary) normal of reliance on virtual leasing tours, there’s no reason to rely on guesswork and your agent’s smartphone to get this right. Virtual... Continue Reading
Being inundated with leads? Here’s a look at how marketing automation for multifamily properties can help in popular markets like the Denver area. The Greater Denver area leads the nation in population and rental growth as the local market continues to prosper. With such high renter... Continue Reading
On April 24, President Trump signed into law The Paycheck Protection Program (PPP) and Healthcare Enhancement Act (HR 266), allocating an additional $310 billion to the lending program administered by the Small Business Administration (SBA). The bill also provides an additional $60 billion to the... Continue Reading
For many communities, the biggest value-add for leasing up is the resort-style swimming pool, on-site fitness center, Starbucks coffee bar, and community events — all of which must be postponed or shutdown due to the COVID-19 outbreak.While it’s an uncertain time in the multifamily... Continue Reading
At Echelon Property Group, we are seeing firsthand how the economic impact of this crisis is affecting our residents and neighbors. It has been amazing to see how we have all joined together to help our residents and one another during this unprecedented time. What we may not be able to witness,... Continue Reading
